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A Retrospective on Weekly Posts Since December 2015

6/24/2024

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Blogging isn't just about writing; it's a journey of discovery, consistency, and evolution. Since December 2015, I have been publishing blog posts every Monday, without fail. This continuous cycle has been both a challenge and a reward, pushing the boundaries of creativity and commitment. Here’s a look at the lessons learned, the strategies developed, and the impact of this blogging journey.

The Genesis: December 2015
In December 2015, the idea of a weekly blog post was born out of a desire to share knowledge and insights with a broader audience. The aim was simple: provide valuable content consistently every Monday. Starting with topics close to my heart, such as personal development and productivity, the blog quickly evolved to cover a wide range of subjects.

Early Challenges
  1. Consistency: The initial struggle was maintaining a regular posting schedule. There were times when inspiration was scarce, and writer’s block seemed insurmountable.
  2. Content Quality: Ensuring each post added value to readers' lives while being engaging and well-researched was a constant challenge.
Overcoming Hurdles
  1. Planning Ahead: Creating an editorial calendar helped in organizing topics and maintaining a steady flow of content.
  2. Research and Engagement: Investing time in research and engaging with readers' comments and feedback helped refine the content quality over time.

The Evolution: Adapting and Growing


Expanding Topics

The blog’s scope broadened as I started exploring diverse subjects like technology trends, digital marketing, mental health, and travel. This variety not only kept the content fresh but also attracted a more extensive readership.

The Routine: Crafting the Weekly Post
Research and Idea Generation
Every blog post starts with thorough research. I spend a significant portion of the week reading articles, watching videos, and absorbing information related to the upcoming topic. This research phase is crucial for building a strong foundation for the post.
Writing Process
  1. Outline Creation: I start with a rough outline, organizing the main points and arguments.
  2. Drafting: The first draft is about getting ideas on paper without worrying too much about perfection.
  3. Revisions: Multiple revisions help in refining the content, ensuring clarity, and enhancing readability.

The Impact: Reflection and Learning
Building a Community
Over the years, the blog has built a loyal readership. Engaging with this community has been one of the most rewarding aspects of blogging. Readers’ stories, experiences, and insights have enriched the blog’s content and created a vibrant exchange of ideas.
Personal Growth
The process of researching, writing, and publishing weekly posts has contributed significantly to my personal and professional growth. It has enhanced my writing skills, expanded my knowledge base, and taught me the importance of discipline and perseverance.
Professional Opportunities
Consistent blogging has also opened up numerous professional opportunities, including collaborations, guest blogging, and speaking engagements. The blog has become a platform showcasing expertise and a portfolio for potential clients and partners.

The Future: Looking Ahead
Exploring New Mediums
In the coming years, I plan to experiment with new content formats, such as podcasts and video blogs, to reach a wider audience. These mediums offer different ways to present information and engage with readers.
Community Expansion
Building a more interactive community space, possibly through forums or social media groups, is another goal. This would provide a platform for readers to discuss topics in more depth and share their insights.
Continued Learning
The journey of blogging is never complete. Continuous learning and adapting to new trends and reader preferences will remain a cornerstone of this blog’s evolution.

Conclusion: A Journey Worth Every Monday
Blogging every Monday since December 2015 has been a fulfilling journey. It has taught me the value of consistency, the importance of quality content, and the joy of connecting with a diverse audience. As I look to the future, I am excited about the possibilities and committed to continuing this journey of sharing, learning, and growing through the blog.

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Not everyone can do this every week. If you need help, I suggest a great writer:

David Telisman - President, David Telisman Communications, LLC
www.davidtelisman.com​
[
 Schedule a Meeting ] 
[email protected]
(224) 645-2748

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The Importance of Writing a Business Plan: Beyond Loans

6/17/2024

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Starting a business is a thrilling journey filled with aspirations, ideas, and the drive to succeed. However, without a structured plan, this journey can quickly become chaotic. This is where a business plan steps in—not just as a formality for securing a loan but as a pivotal tool for steering your business towards growth and sustainability.

1. Securing Financing: The Gateway to Your Venture
When seeking financial backing, a business plan is indispensable. Banks and investors need to understand your vision, the market potential, and how you plan to achieve your goals. Here’s why a business plan is crucial for obtaining a loan:
  • Demonstrates Credibility- A comprehensive business plan showcases your commitment and understanding of your business. It reassures lenders that you’ve thought through every aspect of your venture, from market analysis to financial projections.
  • Clarifies Financial Requirements- Your business plan lays out how much funding you need, why you need it, and how you plan to use it. Detailed financial forecasts, including profit and loss statements, cash flow projections, and break-even analysis, provide lenders with a clear picture of your financial needs and repayment capability.
  • Reduces Risk for Lenders- A well-prepared plan includes contingency measures for potential risks. This helps lenders assess the viability of your business and their risk exposure, increasing your chances of securing funding.

2. Strategic Roadmap: Driving Business Growth
Beyond financing, a business plan serves as a strategic roadmap, guiding your business through its growth phases. Here’s how it contributes to long-term success:
  • Sets Clear Objectives- Your business plan defines your goals and the strategies to achieve them. This clarity helps in setting measurable milestones, enabling you to track progress and adjust strategies as needed.
  • Informs Decision-Making- A business plan provides a reference point for making informed decisions. Whether it’s expanding to a new market, launching a new product, or pivoting your business model, your plan offers insights into the potential impact of these decisions.
  • Aligns Team Efforts- A business plan ensures that everyone in your organization understands the company's direction and their role in achieving its goals. This alignment fosters a cohesive and motivated team working towards common objectives.

3. Market Understanding: Knowing Your Playing Field
Understanding your market is crucial for both securing a loan and growing your business. A business plan requires a thorough analysis of your industry, competitors, and target audience.
  • Identifies Opportunities and Threats- Your market analysis highlights growth opportunities and potential threats, helping you to craft strategies that leverage your strengths and mitigate weaknesses.
  • Clarifies Customer Needs- A well-defined target market section in your plan helps you understand your customers' needs, preferences, and behaviors. This understanding is essential for tailoring your products or services to meet their demands effectively.

4. Operational Blueprint: Streamlining Processes
A business plan details the operational aspects of your business, from supply chain management to customer service protocols.
  • Optimizes Efficiency- By outlining your operational plan, you identify areas where processes can be streamlined, reducing costs and improving efficiency.
  • Ensures Scalability- As your business grows, your plan provides a framework for scaling operations without compromising quality or customer satisfaction.

5. Financial Forecasting: Planning for Profitability
Financial projections are a cornerstone of your business plan, essential for both attracting investors and managing your business.
  • Guides Budgeting- A business plan helps you allocate resources effectively, ensuring that your budget supports your strategic goals and operational needs.
  • Attracts Investment- Investors seek businesses with strong financial potential. Your plan’s financial section provides the data they need to gauge your business's profitability and growth prospects.
  • Manages Cash Flow- Cash flow management is critical for business survival. Your business plan helps you anticipate cash flow needs and prepare for financial challenges.

6. Adaptability: Preparing for the Unexpected
The business landscape is dynamic, and your plan should be too. A flexible business plan allows you to adapt to changing market conditions and unforeseen challenges.
  • Facilitates Quick Adaptation- Regularly updating your business plan ensures that you’re always ready to pivot your strategies in response to market shifts or new opportunities.
  • Supports Continuous Improvement- By revisiting and revising your plan, you can continuously improve your business operations and strategies, driving sustained growth and competitiveness.

Conclusion
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A business plan is much more than a document for securing a loan. It’s a strategic tool that guides your business towards growth and success. Whether you’re just starting or looking to expand, a well-crafted business plan provides the clarity, direction, and flexibility needed to navigate the complexities of the business world. Embrace the power of planning, and watch your business thrive.
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The Business Benefits of participating in a Golf outing

6/10/2024

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​Participating in a golf outing can offer several significant business benefits. Here’s a detailed look at how engaging in such events can be advantageous for businesses:

1. Networking Opportunities
a. Building Relationships: Golf outings provide a relaxed and informal environment where participants can interact with potential clients, partners, and other business professionals. The extended time on the course allows for deeper conversations and relationship-building beyond the standard business meeting.
b. Access to Decision-Makers: Golf outings often attract high-level executives and decision-makers. This provides a unique opportunity to connect directly with individuals who can influence business decisions and partnerships.

2. Brand Visibility and Exposure
a. Sponsorship Opportunities: Businesses can sponsor golf outings, which often includes logo placement on marketing materials, signage, and promotional items. This enhances brand visibility among a targeted audience.
b. Product Demonstrations: Companies can use golf outings to showcase their products or services. Setting up booths or sponsoring holes allows businesses to engage attendees and provide hands-on demonstrations.

3. Strengthening Client Relationships
a. Client Entertainment: Inviting clients to a golf outing is a way to show appreciation and strengthen existing relationships. It provides a setting where business discussions can be interspersed with enjoyable leisure activities, fostering goodwill and loyalty.
b. Exclusive Experience: Golf outings can offer a premium experience, especially at prestigious courses, which can impress clients and create memorable experiences that contribute to a positive business relationship.

4. Team Building and Employee Engagement
a. Team Bonding: Bringing employees to a golf outing can enhance team cohesion and morale. It allows employees to interact outside the usual work environment, fostering camaraderie and collaboration.
b. Incentives and Rewards: Golf outings can be used as a reward for employees, recognizing their hard work and dedication. This can boost motivation and job satisfaction.

5. Lead Generation and Sales
a. Identifying Potential Leads: The informal atmosphere of a golf outing can make it easier to identify potential leads and initiate conversations about business opportunities. Participants may share business challenges that your company can address.
b. Converting Prospects: The extended interaction time can help in nurturing prospects and moving them through the sales funnel. Personalized attention and relationship-building can significantly impact the decision-making process.

6. Market Research and Intelligence
a. Industry Insights: Interacting with a diverse group of professionals during a golf outing can provide valuable insights into market trends, challenges, and opportunities. It serves as an informal setting for gathering competitive intelligence.
b. Feedback: Golf outings allow for direct feedback from clients and peers about your products, services, or industry practices. This can be invaluable for refining business strategies and offerings.

7. Enhancing Corporate Image and Reputation
a. Corporate Social Responsibility: Participating in or sponsoring charity golf outings can enhance a company’s reputation by demonstrating a commitment to corporate social responsibility. This can build goodwill within the community and among customers.
b. Prestige and Professionalism: Being involved in well-organized golf outings can elevate a company’s image as a serious and professional player in the industry. It showcases the company's investment in networking and client relationships.

8. Relaxation and Stress Relief
a. Break from Routine: Golf outings offer a break from the daily grind, providing a stress-relieving environment. This can lead to more creative thinking and problem-solving among participants.
b. Positive Association: The enjoyment associated with playing golf can lead to positive associations with your business among clients and partners.

9. Customization and Personalization
a. Tailored Experience: Businesses can customize their participation in golf outings to align with their branding and marketing goals. This can include themed events, specific branding at holes, and customized giveaways.
b. Personal Touch: Personal interactions on the golf course provide a platform to deliver a personal touch to client engagement, making your business stand out in their minds.
​
ConclusionParticipating in a golf outing can yield multiple business benefits, from enhanced networking and client relationships to increased brand visibility and market insights. By strategically leveraging these opportunities, businesses can foster growth and strengthen their market position.

Upcoming Golf Outings...

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Don't miss the chance to visit the GLM hole at the SLSF/Rotary Golf Outing! Swing by our spot to pick up your complimentary mechanical pencils and win golf balls. It's a perfect opportunity to gear up for the game and learn more about our latest offerings. www.slsf.me/bridgespoplarcreekgolf
See you on the green!

Join the Rotary Club of Schaumburg/Hoffman Estates and Special Leisure Services Foundation to support recreational programs for children and adults with disabilities. Golfers will enjoy lunch, dinner and drinks along with 18 holes at the beautiful Bridges of Poplar Creek Golf Course. All proceeds will support Special Leisure Services Foundation (SLSF), the fundraising arm of Northwest Special Recreation Association (NWSRA) and the Rotary Club of Schaumburg/Hoffman Estates. 
 
Your participation will support SLSF in fundraising towards our 5 pillars: general programs, inclusion, athletics, scholarships and accessible transportation. NWSRA provides recreational programs so that children and adults with disabilities have the opportunity to have fun, make friends, be included, go new places, learn new things and celebrate their lives. ​

Des Plaines Chamber Golf Outing

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 "HALFWAY TO ST. PAT'S DAY- SHAMROCK SCRAMBLE"
DPC GOLF CLASSIC PRESENTED BY RIVERS CASINO AND SATURN TITLE LLC
Date: September 10, 2024
Time: 10:00 AM - 6:00 PM CDT

https://business.dpchamber.com/events/details/halfway-to-st-pat-s-day-shamrock-scramble-dpc-golf-classic-presented-by-rivers-casino-and-saturn-title-llc-4574
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Networking Strategy Navigator: Playbook- Business After Hours

6/3/2024

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Welcome, fellow networkers! I’m the Networking Strategy Navigator, and today, I’m excited to guide you through mastering business after hours networking events. Whether you're new to the networking scene or looking to refine your skills, this guide will help you prepare, engage, and follow up effectively.
 
Preparing for a Business After Hours Networking Event
​

 1. Research Attendees and Hosts
Start by identifying key attendees or companies you want to connect with. Understanding who will be there and what they represent can provide valuable conversation starters. Research the hosts and their businesses to find common ground and tailor your approach.
 2. Set Clear Goals
Determine what you want to achieve from the event. Are you seeking new clients, potential partnerships, or industry insights? Setting clear goals will help you focus your efforts and measure your success.
 3. Prepare Your Elevator Pitch
Craft a brief, compelling summary of who you are, what you do, and what makes your business unique. Practice delivering it naturally and confidently to make a strong first impression.
 4. Bring Business Cards
Ensure you have a sufficient supply of professional business cards. Keep them easily accessible to exchange quickly and seamlessly.
 5. Dress Appropriately
Choose attire that is professional yet suitable for a relaxed, after-hours setting. Consider the venue and expected dress code to ensure you look the part.
 6. Plan Your Logistics
Know the event location, parking options, and travel time. Arriving on time or slightly early can maximize your networking opportunities and show your punctuality.
 
During the Business After Hours Networking Event
 
 1. Be Approachable and Friendly
A warm smile and open body language go a long way. Approach others who are standing alone or in small groups to start conversations.
 2. Listen and Engage
Ask open-ended questions to learn about others. Show genuine interest in their responses, which will help build a connection and make you memorable.
 3. Share Your Elevator Pitch
Introduce yourself confidently and share your elevator pitch when appropriate. Be concise and adjust your pitch based on the listener’s interests to keep them engaged.
 4. Exchange Business Cards Thoughtfully
Offer your card after a meaningful conversation. Accept others' cards with interest, and make notes on the back if possible to remember key points about the person.
 5. Be Mindful of Time
Spend a reasonable amount of time with each person, but avoid monopolizing anyone’s time. Politely move on to meet more people and maximize your networking efforts.
 6. Take Notes
Jot down key information about people you meet on your phone or a notepad. Note any follow-up actions you need to take to ensure you remember the details later.
 
 After the Business After Hours Networking Event
 
 1. Follow Up Promptly
Send personalized follow-up emails within 24-48 hours. Reference something specific from your conversation to jog their memory and strengthen the connection.
 2. Connect on Social Media
Send connection requests on LinkedIn with a personalized message. Engaging with their content can help keep you on their radar and build a stronger relationship.
 3. Organize Your Contacts
Input new contacts into your CRM or address book. Tag or categorize them based on their potential value or industry to keep your network organized.
 4. Reflect on Your Goals and Performance
Assess whether you met your networking goals. Identify what worked well and what could be improved for future events to continuously refine your approach.
 5. Plan Next Steps
Schedule follow-up meetings or calls with key contacts. Develop a plan to maintain and nurture new relationships, turning initial connections into valuable partnerships.
 6. Stay Engaged
Attend future events to reinforce connections and expand your network. Regularly update your network on your professional activities and achievements to stay relevant.
 
By thoroughly preparing, actively engaging during the event, and following up strategically, you can maximize the benefits of attending business after hours networking events. As your Networking Strategy Navigator, I'm here to help you navigate these waters and turn every event into a successful networking opportunity. Happy networking!
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    GLM's Blog

    In true blog fashion, the last parts are at the top of the page. Scroll all the way down and work your way back up to read them in order. 

    Tom Gosche

    Tom is the Business Development Manager for GLM. If you are interested in learning more about GLM's services, contact him:

    630-675-8971
    [email protected]
    View my profile on LinkedIn

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GLM, Inc.
 
300 N. Martingale Rd., Suite 750
Schaumburg, IL 60173-2097
 
Phone: (847) 884-1781
Fax: (847) 884-1830
E-mail: [email protected]
Website: www.goglm.com 

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